One of the core projects I undertook while working at Koorana was the creation of the 2015/2016 Annual Report.
This report was created for all stakeholders from the CEO and Board members through to clients. It gives a comprehensive overview of the company including the year in review, financial position, key stories and acheivements as well as objectives for the year ahead.
It was an ongoing project that I carried on during my time their and completed as a freelancer once I left the company to ensure continuity and as I felt it fulfilled my obligation to complete the project.
Components of the project included;
- Project planning with management on necessary content
- Briefing the relevant parties on content, deadlines and requirements.
- Sourcing content - client feedback, financial data, taking photographic content
- Analysing database of clients for demographic data as well as all services and support statistics
- Reviewing client feedback and selecting relevant content
- Analysing and interpreting the financial data and reporting
- Collating the selected information and summerising findings in a clear and conscise manner
- Editing SEO and board member content to ensure correct gramma and spelling
- Taking photos and retouching them in photoshop to use as support alongside information
- Draft layout and colour scheme, sent to designer for fianalisation, including two rounds of changes.
- Engaging printer for print and production. Ensuring all fonts and PMS colours are supplied
- Distribuion of final product to stakeholders and implementation at events