Content, Branding and Website Design (Melt Your Heart Co.)
I am currently working on a shop website for Melt Your Heart Co. They are a family-run business that specialise in hand-crafted, high-scented wax melts. On this project, I have created all content and copy, shot and edited all stock images, and designed the site. The brand has a playfully soft TOV which has been carried through with consistency. The brief was to create a webiste that showcased the products with clean imagery, and descriptions that read as if the client was speaking to their customers directly.
Below is a small sample of some of the writing on the website (branding and product description).
The client requested that I not give too much away before the site is launched fully, but gave permission to show some examples of the writing.
