Customer Behaviour Project

The customer behaviour project was a project commissioned by me to gain valuable insights on our customers.
Over the course of a month, my team conducted a report on the types of customers we have, their behaviours, what they buy and how they buy.
We found out that there are 4 types of customers and then devised a plan on how to target them.
The research resulted in an increase of revenue from £350K to £480K in a quarter

Team Credits

Joel Watson

  • Marketer
  •  

Companies

  • TOPSHOP TOPMAN

    TOPSHOP TOPMAN

    • Fashion and Textiles

Skills

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Joel Watson
Marketer