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D&AD New Blood Awards: Monotype

For this brief I was asked to choose a director, I selected Alfred Hitchcock. Then present a retrospective screening of three of his films, while only using the power of typography to advertise this. Hitchcock is known as the master of suspense, so to highlight this I used lenticular illusions as the key concept for my designs.


Rena Armstrong

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  • Fourth Year Graphics and Communication Design Student

Project Tags

  • Advertising
  • D&AD
  • monotype
  • Film

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