de kinderkliniek covers three floors of a new office building which has been transformed into a children’s day care & short stay hospital. the brand identity, illustration style & interior design is bold & cheerful to disguise the stark office architecture & distract the children, but is also professional looking. it was important for everyone to feel cared for & safe in a homely environment with each floor having it's own distinct colour theme. it became a community project with the patients taking part in photoshoots & the employees being involved at every stage.