Join The–Dots

Tag yourself in this project

Michel Sfeir will need to approve that you worked on “Diageo – In Good Spirit” before we add you as a collaborator.

Diageo – In Good Spirit

The Problem: Getting trashed can get trashy. Diageo wanted to create a brand for an awareness project with the goal of gradually changing behaviour related to alcohol abuse, while keeping a positive attitude.
The Solution: We created “In Good Spirit”, a fresh and playful brand inspired by cocktail ingredients,  summer party props and good vibes.

Project Tags

  • advertising
  • branding
  • Pop
  • handmade
  • Calligraphy
  • Art Director
  • creative direction
  • Graphic Design
  • campaign
  • poster

Share your new project