#DiscoverYNAP YOOX X Net-A-Porter Social Videos

  • Craigh 'Tr' Lewis
Whilst working at Impero, I produced and project managed the ideation and delivery of a series of social videos originally intended for internal use only. The client later decided that the posts would also work across their socials and posted the series on the YNAP (YOOX x Net-A-Porter) Instagram. The series focused on specific content themes like innovation and partnership, with key stakeholders giving emotive insight into the brands philosophy, approach and values.