Down With Cookies: Data Visualisation

Created for a data visualisation project at university. I collected data on the type of adverts I would get on my Instagram over a period of time. I sorted them into categories based on the type of thing they were promoting - Retail, Make-Up & Skincare, Arts & Culture, Apps & Services and Health. Inspired by the cookies being used by these brands to target me, I created icons to represent each type of ad, which looked like edible cookies. The final outcome was a short animated video showing the proportional number of cookies (to the number of ads I received) falling into a cookie jar.