Drake, the commercial powerhouse we have to embrace
I wrote some words on my favourite artist, the release of Toosie Slide and his legendary commercial success.
"Over his many years of making music, he shines as the poster boy for creating Rap that does so well it commercially has to be considered Pop. This, in turn, elevates him and enables him to cater to many different audiences. He’s not just a rapper. He is a marketing and entrepreneurial powerhouse."