du-break up •

du is a telecom operator in the United Arab Emirates with more than 4.5 million subscribers. In 2013, when 4G internet connection was introduced in the area, the company launched many offers all over Dubai.
We communicated, in malls and magazines, one of their trade-in offers as if it was the next logical step in you and your old phone’s relationship.

Team Credits

Jad Matta

  • Art Director/Creative Designer

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Art Director/Creative Designer