Dua Compass - Taking an app from 0 to 10,000 users in 5 days.

  • Hamzah Malik

Recently my team and I made an app called Dua Compass, which is aimed at helping people find the right prayer based on their emotion, using fun emojis. From design and development to launch and subsequent marketing, we created a system that led to huge spikes in downloads when it launched. Using influencer marketing and a network we painstakingly created, we sent the app to the no.1 spot in several countries in their App Store. This led to over 10,000 downloads within a few days, and consistent growth every month since.