Earth Wind & Fire Yoga is my own yoga teaching business.
To promote the business, I have a Wordpress website (completely self-created), and I run a Facebook page and an Instagram page. I am currently working with a designer to create a brand identity and a photographer for promotional shots to use in my marketing. Having just launched, I have only one blog post on my site, but I will be writing one blog a week to tell the story of my teaching journey.
I hold private coaching sessions at my own premises, and. I will be running two evening events beginning in late February 2016. One is a 6 week beginners yoga course at the Biscuit Factory in Leith, a 200-capacity space. I will work with the venue team to use staging drapes to section off the space, to ensure the room is adequately heated and to create atmosphere using appropriate decor.
I am also running a small Mindfulness group in a private function room in a bar in Leith.