Objective: An NGO project needs constant circulation through all spheres of social media to raise awareness of their cause. There are four primary social media outlets for any NGO with web presence; their own website, Facebook, Twitter and crowd-funding websites such as Indiegogo and Kickstarter.
Primary themes: After the initial research phase, the decision was made to focus on elements of origami. The folded paper effect was tactile aesthetic that fitted in with the theme of young children developing important ideas. We developed the angular, geometric feel of folding paper throughout the website and all business stationary.