Empowerment of Music

  • Eleanor Wass

As part of the D&AD Empowerment of Music campaign I created a series of typographic elements for the song Polygraph Eyes by YUNGBLUD.

I wanted to create a visual language which appears joyful and innocent which is then disrupted by a process which is unsettling, to present the realities of a night out. I worked with fabric and projections to create the atmosphere of a nightclub, placing a focus on rhythm and texture. Working with type within this space allowed be to consider layers of words and use focus to capture various degrees of blurring and slurring as reflected in the song.