1. Responsive Web Platform We brought three disparate web platforms into one simplified and cohesive web experience for members and nonmembers alike.
2. Equinox Member App An app that tracks data from members’ wearable tech and provides a simplified visual of all of their activity both inside, and outside the gym.
3. The Pursuit by Equinox
To help Equinox re-launch their indoor cycling offering, we designed two playful, motivational experiences that take data from studio bicycles and give riders visualizations of their riding performance while engaging them with immersive games. .

Team Credits

Minah Kim

  • Message
  • Designer


  • R/GA


    • Advertising

Project Tags

  • Data Vis
  • Product Design
  • Branding
  • digital design
  • Experiential Design