In 2011 I was asked to pitch against five artists to work on the packaging and promo material for Escada's new summer fragrance. In 2012 I won the pitch and now the project has been released in Jan 2014. The imagery appears on the perfume packaging, print advertising, web advertising merchandising and POS in stores. Special merchandise was also created using the illustrations. This included cocktail shakers, jandles, tshirts, hand held fans, cosmetic cases.