Explore The Hidden Places - Smartfortwo

  • Jay Harris

Brief: Make Car Porn! New Ideas to visualise "Car Porn". Create a Facebook Canvas Ad that users can start using to configure their new Smart Car. Create a 4-Part Instagram story post that shows the exciting exterior, the different colours, the driving enjoyment and the electric functionalities. My Concept: The design takes a fun, positive and energetic approach to aesthetic. Through both bold eccentric colours and playful geometric shapes, the visual ignites a child-like nostalgia. captivating those all-important social scrollers. A Creative Canvas: Nostalgia infused configuration. An element of play. Re-Ignite creativity and imagination. Create, Explore & Inspire. Be Bold, Be daring, Be You! Instagram: Not afraid to play with space, colour and texture. The Instagram story format aims to evoke conscious thought whilst keeping intact the playful and bold aesthetic.