Feather - Branding project

  • Sandrine Bascouert

Branding for a fictional Shampoo bar product aimed at families. For this project, I developped the product - both handle & bar - as well as the design: Packaging, logo & additional elements.

Find the project on my behance profile, complete with brand book, development, process and extra illustrations.
3D scene in Dimension. The soap bar and bamboo handle have been created from scratch in Illustrator.
I used Adobe Illustrator to draw the models (I used the new 3D capabilities to generate an .obj file). I then imported the models in Adobe Dimension and applied the graphics on the boxes.
The logo is designed in Adobe Illustrator and the textured watercolour background drawn in Adobe Fresco. I then used Adobe Photoshop to composite the images in the bathroom images.

Logo created in Adobe illustrator with additional texture in Adobe Fresco. Typeface: Filston, available on Adobe Fonts.
Composite done in Adobe Photoshop from the 3D render - done in Dimension - and a stock photo, available on Adobe Stock.