FIAT . DUCATO

WE HAVE TRANSFORMED A SIMPLE EXPANDED POLYSTYRENE PROTECTION INTO AN NEW MARKETING MEDIUM. WE DESIGNED AND PRODUCED POLYSTYRENE PACKAGING PIECES IN THE SHAPE OF A TINY FIAT DUCATO CARGO. NADIR FIGUEIREDO, WHICH IS THE LARGEST MANUFACTURER OF GLASS IN THE COUNTRY USED THIS POLYSTYRENE DUCATO CARGO PACKAGING IN THE DELIVERING OF FRAGILE ITEMS TO IT`S CLIENTS: THE SMALL AND MEDIUM COMMERCIAL BUSINESS OWNERS THAT COULD BENEFIT FROM A VEHICLE LIKE THE DUCATO. CONCEPT: FIAT DUCATO CARGO. THE SAFEST WAY TO TRANSPORT YOUR GOODS.

Team Credits

Fernando Pereira

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  • Creative Art Director / Designer
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Companies

  • Leo Burnett

    Leo Burnett

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Project Tags

  • directmarketing
  • productdesign

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