Motorbike accidents have been declared a health epidemic in Sao Paulo. Thousands are left with leg amputations as a result.
For those in the Favelas, buying a prosthetic leg that can last isn’t an option.
Our idea is to repurpose Ford car parts to make prosthetic legs.
The parts will be sourced from one of Ford’s most sophisticated factories in nearby Camicari.
Those benefitting from a Ford Liberty will become game ambassadors at the Paralympics in Rio.
Their stories will be told in the programmes to highlight the situation.