Getting the Deal Through — Global Law Publishing firm
Completed at Bond and Coyne Associates
www.bondandcoyne.co.uk
Rebrand
Getting the Deal Through is a series of publications that collate law practice areas and duristictions from around the globe. The brand has recently struggled to adapt its identity to modern platforms in a consistent and sophisticated manner.
The solution is a chevron marque, illustrating the ‘back and forth’ of the negotiation process in the law sector.
The rebrand successfully gave the tools GTDT required to enter into the digital age with confidence, as well as maintain the profitable print arm of their business.