Gin advert design

Lincolnshire's Massingberd-Mundy estate has recently launched it's new range of bottled gins from it's very own distillery and we had the pleasure of creating their teaser campaign. Working with local PR & Marketing agency, Purple Robot, we planned out a design that would be both elegant and subtle, defining the characteristics of their flagship gin and great bottle shape. In a bold move, it was decided not to show the label of the gin but to use this bottle shape, together with its crystal clear gin contents to frame and warp the advert's main headline.