Green Tomato Cars are the London’s original eco car service. Minimal abstract shapes, a circle to represent the tomato and an X to represent it's leaf, have been used to form the green tomato symbol of the redesigned logotype. In the meantime, the tomato symbol represents the destination point on a map. The business cards require the user to turn them around and guide himself/herself through the different information and destinations. The website uses a grid system, where each column of text has a different speed of moving when scrolling.