This brief was a three day project in which Fashion Communication and Promotion students, to bring to life fragrance they had created Hightea.
It consists of three different scences and was based on natural tea ingredients and the luxurious english culture (eg the Queen). They were intending to sell this product to an international market who would buy the fragrance from England.
The solution: minimal and natural looking to reflect the organic ingredients (eg tea trapped in resin bottle). Using a tint of gold, highlighted its luxurious personality and its high price. To differentiate the individual fragrances we illustrated three patterns that matched up to their ingredients which went on each seperate piece of packaging.