Huawei - London Lights

  • Alice McRoe

To demonstrate the low light power of the Huawei P30 Pro smartphone, we did the impossible and gave Londoners the chance to see the Northern Lights in the sky above the Tower of London. Working with  Swiss artist Dan Acher, the installation ran over 3 nights and was attended by 4000+ Londoners.

Credits:
Creative Director: Graeme Anthony
Creative: Alice McRoe
Strategist: Lou Kelly
Production Team: Doug McPherson, Scarlett Stephens-Smith

Skills