Hungate, York

How do you rebrand a well-established destination with enormous historical significance? Position the development as the voiuce of authority on the area and encourage discovery by showcasing the best of York's vibrant culture, amenities and historic landmarks. Key audiences included those who were already familiar with York and were looking for a central location, but also students, tourists and investors. It was important to retain the heritage of the original brand, which speaks of the historical significance of the area.

Inspired by this project? Showcase projects you’ve worked on and inspire other people.

Like what you see? Be the first to leave a comment for Benjamin!

Add comment
Creative Director / Creative Lead