I Am Champion

Typographically, led campaign inspired by the lyrics of American singer Carrie Underwood to empower girls to reject female stereotyping . The campaign uses inspiring messages combined with a gender neutral colour scheme. That is intended to combat the pink which has traditionally been associated with females and create a level of toughness to support the communications.

Inspired by this project? Showcase projects you’ve worked on and inspire other people.

Like what you see? Be the first to leave a comment for Chaliq!

Add comment
Graphic Designer
Graphic Design Graduate