Influencer Series - Facebook

Facebook’s seventh edition of ‘The Influencer Series’, we produced a private dinner on the rooftop of their brand new UK Headquarters. The focus was community and highlighting ‘group admins’ who had led change for good or promoted good causes through the creation of their in-app forums, such as Christian Delachet, Wanted Community and Al Ferguson, ‘Thedadsnet’. We added value to the community theme by commissioning Timberland’s creative director, Christopher Raeburn to produce bespoke own label satchels (Raecycled) as gifts for the guests and sails (Raemade), to shield our exposed rooftop guests from the high summer sun. Christopher also addressed guests to talk about his own brand community initiatives in Hackney and his efforts in sustainable fashion. We appointed Tart London, a rising chef duo, to create a seasonal and sustainable three course dinner, with an emphasis on sharing. They too had their own community story to bring to the table and joined in on the talks to highlight the power of food within all communities. To further add value and integrity to the scheme, we designed and produced all fixtures and furnishings from recycled and sustainable materials. Guests included brand and ad agency execs, such as Publicis, Havas, Unilever and more.