Creating a dynamic website and a scalable design language for a global provider of business management software, payments and value-added services.
Xplor Technologies is the first global platform integrating SaaS, payments and commerce-accelerating technologies to help businesses succeed. They offer software solutions in fast-growing ‘everyday life’ verticals: Childcare & Education, Fitness & Wellbeing, Field Services and Personal Services – and a global, cloud-based payments processing platform. Saffron completed a full rebrand for Xplor with a strong new identity. I joined the design team with a request to position Xplor as a market leader for commerce-accelerating technologies. My role was to design the website, which needed to be modern, dynamic, and scalable to set up Xplor for the next step in its hyper-growth.
After some weeks of work, we successfully launched the first version of the Xplor’s website, consisting on a homepage +3 page templates. The homepage allowed for a continued scrolling experience, introducing potential customers to their areas of expertise, products, benefits and company values.
Once ‘Batch 1’ was delivered, I was ready to move on to some UX audit. Based on a previous research, user stories were already defined. I helped writing the user scenarios, developed user journeys and defined the new information architecture for ‘Batch 2’.
