Side Hustle/ Djing
Is That All There Is To A Disco? | Club promotion | August 2018 -
Is That All There Is To A Disco? is a club night I began in 2018 Brighton, aimed at queer women like myself with an interest in underground, alternative music, playing 'weird music by weird women'.
I have been DJing for a number of years and as a keen music fan, felt that this was a specific audience that were not often catered to.
Each night so far has been a success, and I feel this is largely due to the specific and carefully designed branding I created to promote the night. The night does not happen on a regular date, meaning there is time to generate excitement and anticipation.
I design and schedule all online content, print and distribute flyers, book guest DJs, as well as DJing myself throughout the night.
Aesthetics: Black & White, Surrealism (using Man Ray portraits of radical women for posters), using minimal text in a bright, contemporary font.