Lee Roach Autumn-Winter 2015 catwalk featured the integration of /I /XP, a three -part fully interactive design – art – sound project, conceived and art directed by the creative agency D /ARK, with fashion designer Lee Roach, video installation artists The Butchers (Filippo Maria & Giorgio Gremigni) and music producer and Alexi Delano. -
The project is based on an elaboration process of consciousness and identity synthesised via form and texture where the 3 creative counterparts collaborate 360º on Concept, Interpretation and Creation process.
The result is an illusionary space generated by light moving with sound through layers of fabric, while the space identity is transformed by human interaction.