Jack Daniel's

Fortnightly double page spread advertorial for Jack Daniel's Tennessee Honey in Metro’s print and digital editions. The campaign ran for sixteen weeks across eight insertions. The objective was to inform readers of different events and venues around the UK where they could enjoy Jack Daniel's Tennessee Honey. The design was very brand heavy and looked completely different to the editorial content in Metro. We ran a competition for readers to win the chance to attend a Jack Daniel's supper club. I designed all the materials for the Christmas event.