Jaguar #in15seconds

The aim was to create a buzz around the upcoming releases of their new F-Type and XE models and boost Jaguar’s Instagram voice.

Working with the guys at We Are Social we created a range of films, shot across Spain and the UK, titled #In15seconds. The films had to build anticipation for the upcoming releases without adhering to traditional formats for automotive content.

During the #In15seconds campaign period Jaguar’s Instagram community grew by 41%. The films also broke Jaguar’s record organic reach for video posts.

Team Credits

Rob Pitman

  • Head of Production & Founder
  •  

Companies

  • We Are Social

    We Are Social

    • Advertising

Skills

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Head of Production & Founder