Just PR and Marketing is an established agency in the north west built environment sector. After sustained growth and a number of new client wins, the agency felt a redesign of the existing identity was needed to strengthen Just’s position as a respected communications agency.
The original logo had been used since the agency was founded in 2006 and it was felt that it had become dated. The original concept behind the logo was retained and developed to include an upward (and northern) facing arrow, while the font was changed to increase clarity.