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Lactalis: Seriously Cheesy Product Descriptions.

Online product descriptions for all major grocery shopping platforms across the following ranges:
President
Galbani
Seriously Strong
Rachel's Milk & Butter
Lindahl's Quark
Assorted Waitrose cheeses
The following is a selection of descriptions because, let's be honest, who wants to read over fifty almost identitical cheese descriptions. You have better things to do with your day.

Project Tags

  • product description
  • Copywriting
  • Branding
  • Tone of voice

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