Let It Be

  • Giovanni La Marca

Let it be is a publication born from the necessity to give importance and an identity to the idea of being free of doing, thinking, saying etc. what we genuinely desire within the practice of graphic design. The book aims to start a conversation between graphic design and the philosophical concept of personal agency. The book wants to show the importance of being free of taking design decisions, and how other practitioners are already working with this state of mind. This whole concept is framed within a personal conversation that highlights the main idea itself, and also shows the personality of the writer, making the whole experience more pure and honest. This book is an invitation to actively take control of the design process, by following our instincts and passions, in order to create something valuable for us and the others.