Logo and Brand Development-PINACHE Millinery

  • Tanja Johansson
The brief called for logo and brand roll-out for a small business of our choice.

Pinache (a spin of pins and 'panache'), a small millinery business that produces timeless, high quality yet quirky hats. As a massive crafter myself, I wanted something with a fun hands-on element that emphasises the brand's ethos to produce bespoke hats, while attracting a high end clientele with a sophisticated typelock.

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