#LondonIsOpen is a simple but powerful campaign to send a positive message to the world: London remains entrepreneurial, international and full of creativity and possibility; a place of welcome, where discrimination will not be tolerated.
As the UK’s number one outdoor advertising company, JCDecaux’s has the perfect platform for this message.
To show that #LondonIsOpen each of JCDecaux’s Oxford steet advertising boards will feature a different letter and illustration. The posters will show some of London’s hidden gems.
Each screen will have a different letter to represent different exciting places in London that should be explored however, are less known.