Long Live the News Flesh

  • Gerda Postma / Studio IKKAI
Long Live the News Flesh
By Studio IKKAI aka Gerda Postma
An army of green screen uniforms, as a window to the state of fear and violence in the world today.
In the 90s during the Iraq War, sometimes dubbed the “Video Game War,” Gerda Postma saw a hunter dressed in camouflage, carrying a rifle in the fields behind her family’s house. “I ran inside and, in a state of panic, I asked my mom if a war had started.” The project LONG LIVE THE NEWS FLESH reflects on this childhood experience. It takes the hunter and the anxiety he triggered as an example of how much we are influenced by the imagery we perceive daily. The project explores how we deal with the constant depiction of violence in the media. Could blending with media’s reality also be a way of hiding from it? Working with pixelated cut-outs in camouflage suits, the project implies how technology, media and the human self become one.
An important element of the project is its interaction with other creatives. The blending of the green-screen suits and media was realized in collaboration with Meesteropleiding Coupeur, graphic design studio The Rodina, video maker Iztok Klancar and graphic design student Maxwell Rawlins.
Credits Greenscreen Photo: G-Star RAW