Luxury Travel Marketing | The Luxury Travel Book

The Luxury Travel Book provides premium city apartment and villa rentals in some of the world's most desirable destinations, as well as exclusive concierge services. I was involved in our work with this lovely brand right from the initial pitch and subsequent appointment in May 2018, since then I have been the sole Account Manager working with a team to transform the brand’s digital presence. From providing a concise strategy—summarized by the new brand promise "Stay Amazing"—to developing a consistent look and feel, producing engaging content, and handling community management. Using a combination of SEO, eCRM, Google Adwords, display advertising and social outreach across Facebook, Instagram, Twitter, and Pinterest, we have increased awareness, generated interest and driven bookings to record levels.