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Maddison's Fantasy

Art Directing & shooting the 2014 look-book for Maddison's Fantasy

The brand for a mystical community of fairies, dreamers and free spirits. All the goodness you see here is hand crafted with a touch of magic sewn into every seam. MADDISON specialises in costume-like clothing with an ambition to incorporate show-time fabrics into nightlife and everyday fashion. The majority of their fabrics are sourced from unique fabric suppliers and each design is limited. This means your rare and special MADDISON piece is unlikely to be seen on anyone else!

MADDISON strives to provide innovative and beautiful fashion statements throughout the collections. Exquisite and unusual fabrics are combined with jewellery to create the ultimate sexy fairytale

Sharin Johal: Creative Director, Photographer
Maddison Loos: Designer, Creative Director


Sharin Johal

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