This was a collaborative project with Harry Kitchin and Tegan Price that was awarded runner up in an international design competition supported by the British Council in Japan.
The packaging is aimed towards females who are on the go, who are at work or on the way to work. The pattern we created was inspired by the Makinohara plantation fields where the tea is grown. By creating a foiled, shiny finish, it could contrast with competitors tea packaging by standing out on the shelf and catching a customers eye.
The shape of the packaging was made with the quantity it would hold and portability in mind. We created a bowl like container that folds into a rectangular lid to seal it, the bowl shaped bottom half was inspired by the bowls they drink tea out of normally. We made an origami scoop with the same tea field inspired pattern to match the container. The scoop is for ease of portion size and dispensing the powder tea.