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Mawar, which means 'rose' in Malay language, is self-initiate personal care branding set inspired by the rural elements of Malaysia. Packaging in the rural areas of Malaysia are less taken into account of everyday life. The aim of Mawar is to introduce the rurals of Malaysia to modernism while preserving its unique traditional characteristics. Experimenting with various stages in crafting the brand, from the logo to illustrations to the packaging design which was inspired by the traditional Malaysian 'batik' motifs, with a modern twist.


Penny Ng

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