Packaging created for a student project. For this project, we had to “cure” a creative illness that a fellow student was suffering from. In my case, I had to cure a student suffering from lack of illustrative skills. I created a drug called “Visualia”.
Visualia can cure illustrators that suffer from a creative block and helps them come up with innovative ideas. It can also cure the so-called “imposter syndrome” that many creatives suffer from. Common Side effects are hallucinations and loss of touch with reality. The illustration depicts an illustrator that has taken the medicine and has now multiple hands to create many different projects. The color palette used in the packaging is playful and modern to match the concept.