Michael D. Stewart - Myths About Business Development for Law Firms

  • Michael D. Stewart

Michael D. Stewart, the owner of Law Offices of Michael D. Stewart. Law firm business growth entails pursuing strategic prospects for your organization.

Michael D. Stewart, the owner of Law Offices of Michael D. Stewart. Law firm business growth entails pursuing strategic prospects for your organization. Building new partnerships and identifying new revenue sources and sales opportunities are all part of this process. Cross-selling to existing clients and expanding your firm's practice areas are two examples. It could entail expanding geographically or establishing protocols for your client intake staff to follow up with leads.
Myths About Law Firm Business Development:
  • The terms "business development" and "law firm marketing" are often used interchangeably.
  • Only when the marketing department has developed a strategy should attorneys enter the company development process.
  • Clients prefer that salespeople do the majority of the talking.
  • You don't need to market to the client again once you've gained the business.