Mimo Kids is a boutique for kids clothing, toys and accessories. The store offers a selection of modern clothing and items for children and acts as a didactic playground.
The brand is inspired by a pathfinder puzzle made up of soft geometric shapes and colours that reflect a child’s personality. Mimo Kids colour palette uses a wide range of pastel colours accompanied with playful hues to add a fun twist.
The store interiors aims at completing the experience for adults and children. The space is very dynamic where the attributes from the pathfinder puzzle are used for the products’ and clothes exhibition. The twisted tubes function as display stands for clothing and the geometric shapes are used to exhibit an array of accessories. The interior completely achieves its function as a playful and unique space that complements the brand’s style.