Minimising the Effects of Digital Distraction

TED Talks are currently contributing to the vast overload of information that is affecting humanity. TED Act is a vision for 2025 for a product-led platform to encourage people to step back, realise and take action upon the vast amount of information widely available. UndistrACT aims to engage the mind into deep work. The spinning motion of the levitating ring represents the user’s level of focus when working by a screen, aimed at minimising the effects of digital distraction by promoting an effective work ethic.


Odile Stabon

  • Message
  • Industrial Designer

Project Tags

  • branding
  • Conceptual Design
  • product design
  • Model Making
  • mobius strip
  • industrial design