MNEMON is a self-initiated brief based on a chosen research area. This project focuses on user-generated content and the experiments on how the context of the displaying crowdsourced content can be defined by data. The project began with a campaign for collecting crowdsourced data using a social media platform, followed by data visualisation and experiments combining and bucketing the information in order to get as many interactive ways of displaying the content differently. This series of experimentation could be applied to many user-generated content campaigns in displaying the content interactively within context created by data, instead of displaying the content as a bulk of information.