MotoZ Mods: Projector and Camera GIFS

Ogilvy NY commissioned me two sets of animated GIFs for the Motorola new MotoZ Mods campaign.
Working closely with them, I've created a detailed treatment, with multiple ideas, a 3d storyboard and finally an animatic.
The concepts I wanted to create should have been descriptive of the two products but capable of amaze the viewer nontheless.
The first animation, MotoZ Mod Hasselblad Camera, capable of 10X zooming
In Cinema 4d, I've used my iconic characters to generate infinite looping vignettes that would describe the two products: the MotoZ Mod Hasselblad Camera, capable of 10X zooming, and MotoZ Mod Projector.

Team Credits

Nicola Gastaldi

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  • Art Director / Motion Designer
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Companies

  • Ogilvy

    Ogilvy

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    • Advertising

Project Tags

  • animated gif
  • Motion graphics
  • 3D Art Design
  • Cinema 4D
  • advertising
  • stripes
  • after effects
  • creative direction
  • loop

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