This campaign takes form through vibrant colours, novelty prints and soft pastels. Ideas that are elevated in a suburban American neighbourhood with a decidedly nostalgic feel. An artful yet playful take on day-to-day life emerges as a dream-like antidote to fast-paced living. All creative combines the brand’s unique personality with data-driven insights to appeal to new and existing customers.
- Increased newsletter sales by 1104% improving contents, TOV and incentivising CTAs
- Instagram increased from 50K to 100K followers, through an efficient and cost effective influencers program; boost revenue introducing UGC shoppable contents
- Increased Facebook campaign revenue on paid, through testing of different deliverables and imagery concepts
- In the last 12 months ROAS from paid social campaigns increased from 336% to 1063% as a result of testing and driving new creative formats and imagery
- Implementation of new channels, like Youtube and Snapchat, to increase reach increasing deliverables during a campaign shoot